Chip-enabled credit and debit cards are being issued across the United States and merchants are expected to upgrade their point-of-sale terminals in order to accept these cards. Chip enabled cards contain an embedded computer chip which contains payment related information that would otherwise be on a magnetic stripe. Chip cards have been shown to significantly reduce fraud at the point of sale because they are difficult to duplicate and use in counterfeit fraud.
EMV is a global standard governing the use of chip cards and chip enabled terminals. The standards exist to ensure the global interoperability of chip cards and the terminals used to enable chip card payment acceptance.
Benefits of EMV Chip Card Technology
- Reduction of fraud and related chargebacks
- Reduced PCI scope for merchants
- Speed and convenience with faster checkout times