Gift Card Processing

Gift Card Processing

Gift Card Processing
Our CPN signature gift card program is another way we help you generate business and build a loyal consumer base. Did you know that 69% of gift card recipients spend more than the original value of the card, averaging an additional $33 per card? With gift cards, not only does the card purchaser visit the merchant, but a brand new customer visits later to redeem. In addition, the giver becomes an advocate of your product by proudly giving it to business acquaintances, friends and family. That kind of brand loyalty is invaluable. Gift cards represent a compelling opportunity for many businesses and can provide you with a number of potential benefits including:

  • Additional revenue upon redemption from recipients spending more than the value of the card
  • Improved brand exposure
  • Reduced cash returns
  • Increased security and better reporting compared to gift certificates
  • Compatibility with most terminals and POS Devices
  • Reload functionality than can allow you to create loyal return customers (creating a “spending card”)
  • Affordable program bundles that include cards, signs, displays and more
  • Ability to create your own custom card designs or select from a large number of standard cards
  • Reporting that is available online, on your merchant processing statement, or through your terminal’s receipt paper

From the Blog